Product Roadmap: Should you build one?

Steve Johnson
12 min readMay 12, 2023

Product and portfolio roadmaps are key deliverables in any product planning process. A roadmap looks beyond what you’re doing now. It explores not where you’ll be soon but where you could be a year or more down the road.

When my kids were young and still in car seats, my family would drive from Dallas to Virginia for holidays with my parents. America is a big place! The trip from my home to my family’s home was 24 hours of driving.

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Steve Johnson

author, speaker, consultant, guitar player. Removing chaos from product management since 1996. Learn how at www.productgrowthleaders.com